BBT is a platform which connects Black women with brands that cater to them. We produce a newsletter which features beauty products which we highly rate.
All About BBT
It all started when we saw a gap in the market!
brown beauty talk is a beauty platform aimed at Black women in the UK. It has been created by a group of women who are ashamedly passionate about all things beauty.
The UK market for beauty is valued at over £5 billion. On average Black women spend around £6 on hair and beauty for every £1 that a white British woman spends. Yet they are not represented in the beauty industry.
Our platform is a space where Black women can take a few minutes out from their busy and hectic lives to indulge in all things beauty. We connect beauty lovers and enthusiasts with brands that cater to them and we do this through our website, newsletter, Social Media channels and events.
While we appreciate that there are more important things going on in the world, we have created this space so our readers can get lost in the magical world of beauty; whether it is choosing a new lipstick, picking up tips on skincare and reading up about the latest hair brand.
Since we launched in 2013 we have created a very loyal and engaged audience; our last eight events have sold out with a waiting list. Our website averages 100,000 unique views per month, we have 21K Instagram followers and 5,000 on Twitter.
How It All Began
2013
It began as a Twitter hashtag when we saw a gap in the market for a weekly platform for Black women to come together and discuss beauty issues. We filled that gap with our Sunday #BBT hashtag.
2014
We launched our blog which has raised our profile and established the brand as one of the leaders in the UK scene when it comes to Black women.
2015
We were featured in Stylist magazine.
2016
We reached 16,000 followers on Instagram.
2017
We were shortlisted for Multimedia Influencer and Best Beauty Influencer for Women of Colour at the Beauty Influencer Awards.
2018
We hosted our first beauty masterclass with Antonia Burrell, EPARA Skincare, Novel Skincare and Good Things.
2020
Listed as one of the Top Ten Beauty Blogs in the UK by Vuelio
Shortlisted as Best Beauty Influencer at the Online Influence Awards 2020
Promoting your brand on our platforms.
If you would like to feature your brand on any of our platforms (Social Media, newsletter and the blog) we offer sponsored posts and adverts at competitive prices. Our media kit is available on request.
Please contact us at ronke(at)brownbeautytalk(dot)com