Daisy Marc Jacobs Tweet Shop

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Marc Jacobs Fragrances are opening a pop-up shop in Covent Garden, London today with a special Social Media twist. At the Daisy Marc Jacobs Tweet Shop customers will be able to get their hands on the brand's exciting goods by using Twitter All you need to do is take some pictures in the shop, upload them onto Twitter using the #MJDaisyChain hashtag and show them to the staff in the shop in order to nab your free gift. The more creative you are with your content the better your prize will be and you could be the lucky winner of a Marc Jacobs bag.

The Tweet Shop will be a magnet for beauty lovers and Social Media junkies to hang out and check out all things Marc Jacobs. There will be products, fragrance samples and Marc Jacobs fashion items and accessories displayed as well as Daisy-themed artwork by Langley Fox.

Customers will be treated to manicures at the Marc Jacobs nail bar and will be able to entertain themselves in the live Daisy photo booth + Vine booth. The Tweet Shop will have a social media-friendly vibe with a comfortable lounge, drinks and of course wi-fi. The most creative photos throughout the day have a chance to win a Marc by Marc Jacobs handbag.

The store is a gift to Marc’s many fans and followers, and the first retail operation in the UK beauty industry to use ‘social currency’ as the only means to make purchases.

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The Daisy Marc Jacobs Tweet Shop will be situated at 4 East Piazza, Covent Garden WC2E 8HD and open on Friday 15th and Saturday 16th August between 10.00am to 8.00pm and Sunday 17th August between 10.00pm to 6.00pm.

Images supplied by Ashanti from Adorngirl.