Afrocenchix Launches in Whole Foods Market

Afrocenchix have become the first UK black hair care brand to launch in Whole Foods Market. Their full range of products is now available in all nine UK Whole Foods Market stores

The award winning natural hair care company was founded by Rachael Corson and Joycelyn Mate (pictured above). The company blend top quality ingredients to make high performing products for afro and curly hair. Afrocenchix formed in 2011 when Joycelyn was on a seemingly endless quest for quality hair care products that actually worked and Rachael was eager to find a beauty product she wasn’t allergic to. 

Afrocenchix gained an award for ‘Ethical and Sustainable Business Innovation’ from the University of Birmingham which encouraged them to take the enterprise to the next stage and in 2016 they went on to win the 2016 UCL Entrepreneurship Award.

You can purchase Afrocenchix at the following Whole Food stores: Camden, Cheltenham, Clapham Junction, Kensington, Piccadilly Circus, Stoke Newington, Richmond, Giffnock and Fulham.